Web design
SEO Website Redesign #1
There’s something particularly exciting about launching a brand new website. Sometimes you can also just make a few changes — usually fresh content and improved navigation — and get great results.
Pricing, User Behavior, and Your Website
As consumers, we have a lot of things about prices in our heads. We have some price points stored, for one thing. These vary from one person to another, and one community to another, but they’re surprisingly fixed for each of us. For example, in my neighborhood, $15 is the price of a birthday gift…
Who’s Your Reader?
I’m working right now with three websites, and it struck me that they make a perfect example set. One is brand new: I’m writing the content for it before it goes online. One is a beautiful site, already up, with elegant web design and good stuff for the human visitor. It wasn’t really set up…
Winning Web Design
A new website for the University of Arkansas Master Chorale went live a couple of weeks ago. I wrote the copy for this website, and worked on it with the web design class at the university. Each of the students created and coded a design, and director Graeme Langager and I chose one for the…
Life Needs a Search Function
I was doing some Christmas shopping today in an actual physical store (did you know that Amazon.com won’t send everything you want to New Zealand? My sister will know when, along about Valentine’s day, she gets her Christmas presents that I had to physically buy and mail).
Accessibility and Visibility for Your Website
The website at right, a Before site, is directed toward people with disabilities. The one below is the Before site for a company whose target market is older adults.