SEO
-
An Hour’s Worth of Good Content
At a WordPress KC meeting, a presenter on SEO answered the question, “If you had only one hour to spend on SEO, what would you do?” His answer was the same as mine when I was asked: create some good content. That answer tripped off both our tongues without any need for deep thought. Search…
-
The New Internet?
Many users of the internet are ready for a decentralized internet system that will not be under the control of governments or enormous corporations. One group has made a stab at it in a project called The New Internet. As I understand this, it allows members of the group to comment on any social media…
-
Technical SEO vs. Content SEO
Technical SEO vs. Content SEO — it’s not a battle to the death. It’s just two kinds of SEO…and a subject that creates a lot of confusion. So what should you know about technical SEO vs. content SEO? Content SEO Content is king. There is nothing you can do with technology that can make up…
-
Do Manufacturers Need Google for Manufacturing?
Industry Week wants a special Google — that is, a special search engine — for manufacturers and their industrial partners. Pointing to the supply chain problems that have arisen during the pandemic, they suggest that part of the problem is that Google isn’t taking care of industrialists. “The U.S. has significant advanced manufacturing capabilities, yet…
-
Changing Web Page Titles
We got an alarmed email from a client saying that their navigation wasn’t working correctly. Website navigation is basically just a collection of links, and sure enough, one of those links wasn’t working. We explored further and found the cause of the problem: someone had changed the name of the webpage, and the address as…
-
Walmart Connect Competes with Google
Walmart sells ads. You might not have known this; Walmart’s ad sales make up just 1% of its business, compared with Amazon’s 6%, Google’s 71%, or Facebook’s 98%. But Walmart sees 150 million customers each week and collects a lot of data on those customers. Opening its platform to ads placed across the internet —…