Multimedia
Video Interviews for Your Website
Videos are good for your website. Many visitors like to get their information that way, they lend themselves to social media use, and they make you look good on the SERPs (search engine results pages).
Video Production
A couple of weeks ago, I told you about our video shoot. We’ve now gotten the video completed and uploaded to YouTube. Since we produce videos every week for our own sites and take part in client’s videos in various ways on a routine basis, this may not seem like much of an event. However,…
A Better School Website in a Week
If you have a classroom website, a faculty webpage, or a wikki for your students, this is a great time to think about how you might want to improve it for next year. Since this site is about search and marketing, and classroom sites don’t care about search and marketing, I’m going to put all…
Get Started with Video Marketing
According to SCORE, 45% of small businesses plan to try out video marketing this year. Video marketing has become affordable, and video is now a serious contender for search marketing, when you do it right. What’s more, people like video. People who won’t read most of the words at your website will still check out…
Besides Your Website– Where Else to Put Pictures
Your company or organization has some good pictures — happy staff, the sports team you sponsor, your impressive office or exciting products, even just a good logo — so where do you put them?
Lab Report: Strategies for Using Multimedia
Most web firms own one or more websites where they can play around and experiment. Ours is FreshPlans, a teacher resource site where we share lots of free stuff for k-12 educators.