Linkbuilding

  • Dominate the Front Page of Search Results

    I’m heading out today to do some linkbuilding training for a corporate office. During these trainings, I always watch for certain reactions. One is distaste at the idea of doing things like checking out your competitors’ links. Another is the thrill of dominating the front page of Google.

  • Lab Report: Automatic Submission Software

    Lab Report: Automatic Submission Software

    Linkbuilding can be creative, interesting, strategic, subtle, and fun. It can also be tedious, as when you’re filling out forms for directories. Many of us, when doing this type of linkbuilding, have been tempted to try automatic submission software.

  • Natural Link Profiles

    Natural Link Profiles

    One of the things you should do when linkbuilding is to check out your competitors’ link profiles. Use a software tool for the purpose, or a free tool such as Yahoo! Site Explorer, and have a look at the sites that link to your competitor.

  • Fix Your Site Before Linkbuilding

    Fix Your Site Before Linkbuilding

    “This is so great,” said Josepha, working on foundational linkbuilding for the new Homefront site.

  • Linkbuilding, Anchor Text, and Pearls

    Linkbuilding, Anchor Text, and Pearls

    Linkbuilding for your website is a lot like making cultured pearls. Natural pearls are created when a bit of sand or grit gets into an oyster and irritates it so that the oyster covers it with layers of nacre, resulting in a luminous pearl.

  • Add Value to Your Website with Links

    Add Value to Your Website with Links

    We usually talk about inbound links — the links other websites give to your site. Getting links from other sites shows that your site is valuable, since the people who give you links believe that their readers will get something worthwhile from your website.