Linkbuilding

  • How to Ask for Links

    How to Ask for Links

    Your website will benefit by having links from other websites. Read more about this concept at my earlier post, “Linkbuilding: Getting That Natural Look.” You can get links naturally by having great content. You can buy links honestly, in the form of advertising. You can place links yourself, in a variety of ways. Still, if…

  • Linkbuilding: Getting That Natural Look

    Linkbuilding: Getting That Natural Look

    You may not think of fairy tales and business together very often, but we do have a business fairy tale in our culture. You can see it in movies. Our heroine is perhaps a baker. She makes wonderful breads and cakes and pies, and several people encourage her to sell them, so she does. Gradually,…

  • Basic Linkbuilding for Today

    Basic Linkbuilding for Today

    Linkbuilding is one of the most important things you can do for your website; that’s been true since the Google algorithm was first developed, and it’s still true today. Basic methods for linkbuilding have changed somewhat since then, though. Here’s a step by step guide to the essentials of linkbuilding right now: Have a good…

  • When Your Website Doesn’t Have the Rank It Deserves

    When Your Website Doesn’t Have the Rank It Deserves

    We often hear complaints from people who feel that Google doesn’t treat them right. We hear passionate rants about how the vastly inferior competition gets better treatment, and suggestions that Google has some personal ax to grind, or that the competitor is doing something nefarious to get their undeserved rankings. Their website, people tell us,…

  • Should You Avoid Social Media Links to Your Website?

    Should You Avoid Social Media Links to Your Website?

    The most important factor for SEO (Search Engine Optimization) is content. The second most important factor is links. Links are a vote of confidence in your website, and you always want links from relevant high quality websites back to your website. Or do you? At a webinar I attended, the speaker told us that we…

  • 12 Review Sites for Your Business

    12 Review Sites for Your Business

    72% of consumers in a recent survey said that they trust online reviews as much as personal recommendations from friends (hint: way more than they trust ads). The vast majority of consumers do research online before making a purchase, even if they buy in person, and many check reviews while they’re actually in a store.…