Email marketing

The Rebel’s Guide to Email Marketing: Grow Your List, Break the Rules, and Win is a practical guide to email marketing from D.J. Waldow and Jason Falls. Waldow is the guy behind Waldow Social and Jason Falls is the co-author of No Bull**** Social Media.

Traditional marketing involved grabbing people where they were and shouting your message at them. Newspapers would claim that thousands of households would see your ad and TV stations would share their estimates of the number of households that viewed their programs.

There’s plenty of research out there on the performance of email newsletters, examining everything from subject lines to time of day at a granular level. That’s not what we’re looking at in this particular post. We’re looking at how you put together that email newsletter you’ve been meaning to send for weeks (months?) and can’t…

At Haden Interactive, we make websites introduce themselves: that is, we make sure they’re readily findable on search engines, and we make sure that they tell visitors within seconds what your company has to offer and how to get it.