Blogging

  • Keywords in Blogging

    Keywords in Blogging

    A blog can do good things for a business:

  • Is Regular Blogging Your New Year’s Resolution?

    Is Regular Blogging Your New Year’s Resolution?

    Keeping a journal — with paper or online — is a new habit people often take up on the first of the year. For your business, blogging is an excellent new habit. A good blog will drive traffic, increase rankings, and give you control over keywords your website couldn’t get without a blog.

  • Who Should Be Writing Your Blog?

    Who Should Be Writing Your Blog?

    I’ve had similar conversations with some new clients recently. “How can you think up new things to say at my blog every day?” they ask dubiously. Or, “I don’t think there’s enough material for a weekly blog post. I can’t think of anything.” Or, “It takes me an hour just to think of a topic.…

  • Does Every Website Need a Blog?

    Does Every Website Need a Blog?

    The smart people over at Hubspot sent out a missive recently saying, among other things, that every website needs a blog.

  • Sending Your Blog on Vacation

    Sending Your Blog on Vacation

    Blogs work best when they’re updated frequently. If people drop by a few times and see no new content, they’re likely to quit dropping by. If subscribers see nothing new for weeks on end, they’re likely to unsubscribe.