Analytics

  • Clicky Analytics

    Clicky Analytics

    Web analytics are extremely important. They give you the data you need to make data-driven strategic decisions about your website — and those are the very best kind. But there has been some upheaval in our usual favorite analytics programs recently. Jetpack stats is now a paid tool, and Google Analytics has become more difficult…

  • Trying Out AnalyticsWP

    Trying Out AnalyticsWP

    We’re long-time users of Google Analytics and Jetpack Stats, and we haven’t used other analytics in a few years. There is a new analytics plugin for WordPress, though, which seems as though it might be a real winner. We’re going to compare it with GA and Jetpack in this post, because those are the programs…

  • Is Google Analytics a HIPAA Threat?

    Is Google Analytics a HIPAA Threat?

    Google Analytics is not HIPAA compliant. Does that mean you should not use GA if you are subject to HIPAA? Is Google Analytics a HIPAA threat? First, let’s be clear on what it means to be HIPAA compliant. Your desk is not HIPAA compliant. Your computer is not HIPAA compliant. Neither is Google Analytics. Here’s…

  • Should You Pay for Jetpack Stats?

    Should You Pay for Jetpack Stats?

    If you have a WordPress website, you might have seen this announcement recently in your admin area: It’s a paywall for Jetpack stats, the WordPress analytics tool. Jetpack is allowing noncommercial sites to continue using the stats for free, but requiring a paid upgrade for anyone using their WordPress site to promote a business, serve…

  • No Analytics? Now What?

    No Analytics? Now What?

    We recently built a new website for a company that had a well-established website. They had not installed analytics, so they didn’t know how many visitors they had. We installed Google Analytics for them, as we always do when we build a website. They went from no analytics to all kinds of new data. Suddenly,…

  • Goodbye to Universal Analytics!

    Goodbye to Universal Analytics!

    Google stopped collecting and processing data in Universal Analytics properties last year, on July 1, 2023. Ideally, you switched over to GA4, the new Google Analytics, before that date and you will have a full year of data in your new analytics account by then. Maybe you didn’t, though. Or maybe you started the new…