Your cart is currently empty!
Rebecca Haden
SEO for ObGyns
SEO for OBGyns is not completely different from SEO for doctors in general, but there are some special factors. Search Engine Optimization always involves providing an excellent online experience for your visitors, being findable when your prospective patients look for you, and communicating with search engines as well as with your human visitors. What’s different…
SEO for Sports Medicine Practices
Sports medicine practices get new patients the same way most medical practices do: by word of mouth or internet searches. People who need a sports medicine doctor or clinic will often ask their friends or their coach first. If they don’t get a good suggestion that way, they’ll turn to Google. SEO for sports medicine…
Are Digital Ads Optional?
Big companies have always advertised online — “always” here meaning ever since it became an option — but there has been a perception that the internet leveled the playing field, allowing smaller companies to reach consumers through organic search with a much smaller budget than the cost of big ad campaigns. Is that true? Can…
Who Should Have Access to Your Website?
One of the decisions you need to make when you launch your new website is this: who should have access to your website? That is, who should be able to get into the admin area and make changes?
Pick Your Plugins
WordPress.org lists 59,576 plugins. There are more that aren’t listed there, but we can use that number to develop a useful estimate of the number of plugins available: a whole lot. How do you know which ones to use at your WordPress site? Some people have a list of plugins they routinely use, and in…
Are Your Pages Indexed?
Many people believe that Google, when they search for something, rushes around the internet looking for stuff. “Google,” they ask, “what is the most effective anti-aging supplement?” and then Google goes to find the answer. That’s not exactly how it works. Google actually visits new pages that appear online in its free time between queries,…