Rebecca Haden
Meet the Openverse
Openverse is a new offering from the people who brought you WordPress. It’s a sharing platform for images and audio right now, though there are signs that they might add other types of content in the future. This is part of one of the Big Picture Goals for WordPress: “Support open source alternatives for all…
Rent or Own: Your Online Presence
Do you rent or own your online presence? You own your website — unless it’s a monthly subscription site. You have complete control over how it looks and sounds, you can leave it up or take it down as you please, and you can store the files on your computer and move it somewhere else…
Diminishing Returns for SEO?
Clients sometimes ask when Search Engine Optimization will be finished — are there diminishing returns for SEO over time? Is there some point at which you can quit, because you’re #1 and there’s no more work to be done? The quick answer: no. Even when you get very good results (and our clients do), you…
Is “Blog” Declining in Search Popularity?
In the podcast shared below, WordPress Executive Director Josepha Haden Chomphosy talks about a question she gets all the time: “What are we going to do about the fact that the term ‘blog’ is declining in search popularity?” It is, by the way. Or it has. Interest in that word peaked about a decade…
Social Media in Patients’ Native Languages
Healthcare professionals know from grim experience that their patients get a lot of health information — and misinformation — from social media. The situation is further complicated when we’re talking not about English language social media but about social media in patients’ native languages other than English. For example, a Lao speaker can watch multiple…
Should You Advertise with Facebook?
Facebook has been getting some bad press lately. Have you been wondering whether you should advertise with Facebook, in light of the controversy? I was thinking about this as I headed out to get an affidavit notarized. One of our clients has had to update the permissions we had received for running ads with social…