Rebecca Haden
Website Redesign Process: Mockup
Delivery of the mock up is one of the most exciting moments of a redesign. A mock up is a picture of what the website will look like after it has been built. For Haden Interactive, a mock up is always the result of a lot of research, discussion, and thought. But it is not…
A New Home Services Website
We’ve just launched a beautiful new home services website for A Beautiful Day cleaning service, an environmentally responsible and socially conscious company offering cleaning services for homes in our area. A Beautiful Day had done a lot of branding preparation before they came to us, so our job was to make their ideas work for…
Time on Site
One of the metrics you can follow in Google Analytics is the amount of time visitors spend on a page at your website: time on site. What can you do with that information, though? How can you tell what’s good, whether it’s improving, and what you should do about it? Read on and we’ll show…
Website Redesign Process: New Ideas
Every website needs updating every two or three years. The technology changes, the styles in web design change, and your business probably changes enough in that length of time that you need updates in content and images, if not in style. We’re getting ready for our own redesign, and it’s high time since we’ve had…
(Harmless) Stalking for Fun and Profit
Knowing more about your customers can mean knowing the kind of content they’ll enjoy and find useful, the places you should be to connect with them online, and the kinds of offers they’ll find appealing. When you really know your clients, you’re less likely to fall prey to overgeneralizations (“Nobody watches TV any more”) or…
Facebook as a News Source
Facebook is still a popular news site — 31% of respondents in a recent Pew Research survey said they regularly get their news from Facebook. 59% of those surveyed in 2020 said they thought news on social media was likely to be inaccurate, but that doesn’t prevent people from using social media to find news. …